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August 2008 Newsletter

August
 

Recap of Summer FAM Tour

The Saratoga Convention and Tourism Bureau hosted its annual Day at the Races Summer “FAM”, July 27th through July 29th.  Guests enjoyed a day at the Saratoga Race Course, a fantastic city tour that combined a bus and walking tour, time to enjoy the downtown and city on their own, as well as several organized events at member hotels and attractions.  We have had rave reviews from all involved!

Attendees came from all parts of the meeting industry, representing corporate, Northeast regional, association, medical and national meetings.  Some were familiar with Saratoga Springs and others had never been to our fair city.  Everyone involved agreed that they learned a lot about Saratoga and all we have to offer as a meeting destination.  The bureau is now actively working with two attendees on future meetings, and a third has already booked!  We will, of course, continue to work with all attendees to bring their current and future meetings to Saratoga!

Click Here to See Pictures!

 

 

SCTB's New Website!

The Bureau has launched the new and improved website! Check it out at www.discoversaratoga.org. Our official announcement will be made to the public and media in mid-September to coincide with the Saratoga Springs City Center's unveiling of their new architectural design and to complement the unveiling of a new downtown promotional campaign.

This website is more colorful, interactive and exciting, including videos, blogs from the Bureau staff, easy navigation, high-resolution photos and much more!  The site will continue to be a key to integrated marketing and may in fact drive a more focused effort at growing awareness of Saratoga as a meeting and event destination.

Attention Members!

If you're a Bureau member, you can sign up for Bureau events, pay your invoice online or read past newsletters at the members-only section of our new website, https://members.discoversaratoga.org.

Since the new website is in somewhat of a “soft opening” mode, the Bureau is asking members to go online to www.discoversaratoga.org and click on The Saratoga Experience (pink tab) in order to assure current and accurate information. If changes are necessary please send the information to Membership and Services Coordinator Connie Crudo at connie@discoversaratoga.org.  If you would like to change or add a photo, please send it in a GIF of JPEG format, 200 X 150 (preferably).  If you would like us to come take a photo, please let us know!

Membership

Track season isn’t even over yet, and we’re already starting to think about events like Restaurant Week, Victorian Streetwalk and Chowderfest.  Please stay tuned to our monthly-and-sometimes-more-often newsletter and visit our website for news of innovative approaches to all three events. Our goal is to keep you informed and involved as we make every effort to add value to your membership and serve our visitors.  Please keep in mind that the Saratoga Convention and Tourism Bureau is membership-supported and membership goes way beyond just doing business with us – it puts you in touch with a wider audience beyond Saratoga and provides ideas about how you can build your business, and contribute to Saratoga’s continuing vitality as a travel destination.

Sales and Marketing Updates

A large part of the Bureau’s sales effort is traveling to meet with local and out-of-area meeting planners.  We love when planners come to Saratoga, allowing us to show off our fantastic hometown – once they see Saratoga, they are hooked!  As you read above, this is exactly the case with our recent Summer Familiarization tour.  Often, though, this relationship starts with us traveling to them first.

We regularly call on current and potential clients in Albany and the surrounding areas, making several trips a month to ensure Saratoga stays at the top of their meeting destination lists.  Marie, Heather, Kathy D. and Dave also belong to professional organizations, such as Meeting Professionals International (MPI), Northeastern New York Chapter; and the Empire State Society of Association Executives (ESSAE) – both of which allow us monthly event opportunities to network with our local and statewide meeting and association professionals.  But we don’t stop there!

Marie and Heather work hard in and out of our local community to attract meetings and conferences from around the Northeast and beyond.  This may mean a day in Albany, an overnight in New York City or New Jersey, or a longer trip to Chicago.  We often attend a New Jersey, Connecticut or Greater New York MPI function, interacting and networking with these neighboring chapters’ member meeting planners, while also securing sales call appointments with potential clients in these areas.  Marie recently traveled to New York City, where she attended an evening Professional Convention Management Association (PCMA) function, then met with many clients in the New York City area the next day including the New York State Bankers Association, Arch Insurance, American Institute of Chemical Engineers, Nielsen Inc., and Nielsen Business Media. In early September, Heather and hotel partners will be attending a Westfield MPI event, a New Jersey MPI event, and perform sales calls in the Westchester and New Jersey markets – all in a three day stretch!  Kathy D and Dave will sometimes accompany the sales team on these appointments, reinforcing to the client that everyone at the bureau works as one to make their meeting or conference the best that it can be.

Convention Services Update

Convention services is working with groups that are coming into Saratoga this fall. Convention Services Director Kathy Denkenberger is busy with housing, dine-arounds, overflow, and more. September is gong to be a busy month in Saratoga – it’s projected that more than 4,100 people will be here for trade shows, meetings and corporate events. October will top that with more than 6,600 meetings and conventions-related visitors.  Be on the lookout for posters and calendars designed to keep you up-to-date and ready for a very busy fall!

International Hotel-Motel & Restaurant Show

Q. What’s better than a round-trip bus trip to New York City for just $45? 

A. A round-trip bus trip to New York City with a couple dozen friends and colleagues to attend the annual International Hotel-Motel & Restaurant Show at the Javits Center on Sunday, November 9 or Monday, November 10, including coffee and donuts on the way down, show admission and a chance to experience (and support) one of the larger industry shows on the East Coast.  Please contact Trish Bergan at the New York Hospitality & Tourism Association (NYSHTA) at 518-465-2300 or via email at trish@nyshta.org to sign up or for more information.  The Bureau will be represented at this event, so we’ll look forward to seeing you on the bus!

Congratulations to Our Members!

Frank Adams Jewelers was named "Jeweler of the Year in New York State" by the New York State Jewelers Association! There are now two stores, one in Stuyvesant Plaza in Albany and the newly opened store at The Lofts on 18 Division Street in Saratoga. Owner of the Saratoga store Kimberly Adams-Russell says, "We are just working hard to build up a new customer base in Saratoga Springs. We love it here." Congratulations Bureau member!

The Bureau is proud to mention that the Saratogian received two second-place awards in the national 2008 Advertising and Promotions Contest. It was sponsored by Suburban Newspapers of America.

In the category of best cover design, Composing Room Manager Carl Aery and Chief Photographer Rick Gargiulo won for the photo illustration on the November 2007 cover of the Spirit of Saratoga magazine. Visit www.saratogian.com to view the picture of the front cover!

In the category of best public service and community event promotion, the advertising staff under the direction of Linda Gibeault won for the Mature Living Expo, which was held at the Saratoga Springs City Center. Congrats!

 

August 26, 2008

Welcome New Members!

The Capital Region Coffee News

Gemset of Saratoga

The Lodge

The Nine Rivers Company

Polo Fields

Questions, Thoughts, News?


Contact Us

Phone: 518-584-1531
Fax:     518-584-2969

60 Railroad Place
Suite 100
Saratoga Springs, NY
12866
www.discoversaratoga.org

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Upcoming Conventions

August 19---Belmont Childcare Association---450ppl

August 24-26---Independent Bankers Association of New York State---150ppl

September 7-11---NYS Department of Transportation (NYSDOT)---120ppl

September 8-10---The Association of Fish and Wildlife Agencies---550ppl

September 12-17---NYS Association of Realtors---400ppl

September 14-16---Consolidated Edison of New York/Independent System Operators, NY---60ppl

September 17-18---FW Webb Company---800ppl

Member Events Calendar

Saratoga Hosts
a Nationally Touring Historic Civil War Doll
"For The Union Cause"
September 10-25, 2008

On Saturday, September 13th, at 1 pm, at the Saratoga Springs Public Library, families,
children and adults can view and photograph the Mary Todd Lincoln doll.

The doll
will also be on display at Congress Park on Sept. 20th as a part of the city's 2nd annual all day Civil War re-enactment. Maxine Getty, living historian and Civil War researcher, will provide an explanation of: the role of dolls in the Civil War era, the Sanitary Commissions and the efforts that communities played in raising funds for the Union cause.

The Mary Todd Lincoln doll, a reproduction doll, will also visit area Saratoga Springs elementary schools in September in an effort to explain community activities to support the Union Cause and Mrs. Lincoln‘s efforts.

 

In February 2009, at the conclusion of her extensive journey, the national winner will receive the doll, her wardrobes, and all souvenirs collected by her throughout her United State Tour.

From September 10 -25 tickets for purchase to win the doll will be made available at these two upcoming events. For those who wish to purchase other than at these events, please contact: Linda Otto at (518) 587-2969. Tickets are $1.50 each, or (5) for $6.00.

“For the Union Cause” is made available by members of the New York State Military Heritage Institute, friends of the NY State Military Museum and Veterans Research Center.
 

Autographing Session at Impressions of Saratoga on  Wednesday with Saratoga Race Track Jockeys to Benefit

The season’s last jockey autograph session, featuring racecourse icons like Edgar Prado, Pat Day, Kent Desormeaux, and more, will be held this coming Wednesday, August 27th from 7-9 pm at Impressions of Saratoga. Each jockey will personally autograph his own photo for $15 and proceeds benefit the Race Track Chaplaincy of America.  Impressions also will raffle a
t-shirt autographed by all the jockeys who have attended signing nights all season.  Tickets are available every day at Impression’s front counter or at the autographing table Wednesday evening.  The winner will be announced on the 27th.

Jockey-autographed t-shirt

 

 

Got News??  We want to know! 
E-mail Angela LaTerra at
angela@discoversaratoga.org

 

 

 

 

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